Data & Privacy

SportyBet Privacy Policy – How We Protect Your Data

Your personal information and financial data deserve to be handled with care. This Privacy Policy explains exactly what SportyBet collects, how we use it, who we share it with, and what controls you have over your own data as a Pakistani player.

End-to-End Encrypted
All data in transit
Never Sold
No third-party selling
Your Controls
Access, update, delete
Updated 2025
Current policy

SportyBet's Six Privacy Commitments to Every Player

Before you read the full policy, here is a plain summary of what SportyBet promises about your personal data

We Only Collect What We Need

SportyBet collects personal data that is genuinely necessary to provide the service, verify your identity, process PKR payments, and comply with legal requirements. We do not collect data speculatively or build profiles beyond what the service requires.

Your Data Is Encrypted

All data transmitted between your device and SportyBet's servers is protected by industry-standard TLS encryption. Sensitive data stored on SportyBet's systems, including payment details and identity documents, is encrypted at rest using AES-256.

Never Sold to Third Parties

SportyBet does not sell, rent, or trade your personal information to third parties for marketing, advertising, or data brokerage purposes. Full stop. Your data is used to run your SportyBet account and for nothing else without your explicit consent.

You Control Your Data

Every SportyBet player has the right to request access to their personal data, ask for corrections, request deletion where legally permitted, and opt out of optional communications. These rights can be exercised by contacting our support team at any time.

Limited Third-Party Sharing

Data is shared with third parties only where strictly necessary: payment processors to complete PKR transactions, identity verification providers for KYC compliance, and game providers to deliver casino and betting services. All partners are contractually required to handle data securely.

Transparent About Changes

When SportyBet updates this Privacy Policy in a material way, we notify all account holders by email and display an in-platform banner. We do not make substantive changes silently. The effective date at the top of this page always reflects the most current version.

Effective Date: 1 January 2025. This Privacy Policy applies to all personal data processed by SportyBet in connection with accounts registered or active from this date. Previous versions are available on request via support@sportybet.cash.

1 Introduction

SportyBet ("we", "us", "our") operates the online betting and gaming platform at sportybet.cash, serving players across Pakistan. This Privacy Policy explains how SportyBet collects, processes, stores, and protects personal data belonging to registered users and visitors to the platform.

We understand that privacy matters to Pakistani players. When you share your name, mobile number, CNIC details, and payment information with SportyBet, you're placing a significant amount of trust in us. This policy is written to be honest and readable, not buried in legal language designed to obscure what we actually do with your information.

This Privacy Policy should be read alongside the SportyBet Terms and Conditions, which together form the complete agreement between you and SportyBet. By creating an account or using any SportyBet service, you confirm that you have read and understood this Privacy Policy.

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2 Data We Collect

SportyBet collects personal data in three ways: information you provide directly during registration and use of the platform, information generated automatically by your device and browsing behaviour, and information received from third-party service providers where required.

Information You Provide

  • Full legal name as it appears on your CNIC
  • CNIC number (for identity verification purposes)
  • Date of birth (to verify you are 18 or older)
  • Pakistani mobile phone number
  • Email address
  • Residential address in Pakistan
  • Payment method details (Easypaisa account number, JazzCash number, bank account details, card details)
  • Documents submitted for KYC verification, such as a scanned copy of your CNIC or proof of address
  • Communications sent to SportyBet via email, live chat, or support tickets

Information Collected Automatically

  • IP address and approximate geographic location
  • Device type, operating system, and browser version
  • Pages visited on sportybet.cash and time spent on each
  • Bets placed, games played, deposit and withdrawal history
  • Session duration and frequency of visits
  • Cookies and similar tracking technologies (see Section 7)

Information from Third Parties

  • Identity verification results from KYC service providers
  • Fraud and risk signals from payment processors
  • Publicly available information used to verify registration details
Data Category Examples Required?
IdentityName, CNIC, date of birthYes – mandatory
ContactPhone number, email addressYes – mandatory
FinancialEasypaisa, JazzCash, bank detailsYes – to transact
BehaviouralBets placed, games played, session dataAutomatic
TechnicalIP address, device info, browserAutomatic
CommunicationsSupport chat transcripts, emailsWhere you contact us

3 How We Use Your Data

SportyBet uses your personal data for the following clearly defined purposes. We do not use your data for any purpose not listed here without first obtaining your explicit consent or as required by applicable law.

  • Account management: Creating, maintaining, and securing your SportyBet account, processing logins, and enabling password resets.
  • Identity verification (KYC): Confirming your identity and age as required to comply with responsible gaming and anti-money laundering obligations.
  • Payment processing: Executing deposits and withdrawals in PKR via your chosen payment method, and verifying that payment accounts belong to you.
  • Providing the service: Delivering betting markets, live odds, casino games, poker tables, fishing games, and all other SportyBet products to your account.
  • Responsible gaming: Monitoring account activity for signs of problem gambling, enforcing self-exclusion and deposit limits you have set, and proactively reaching out where behaviour indicates potential harm.
  • Fraud prevention and security: Detecting and preventing unauthorised account access, duplicate accounts, bot usage, money laundering, and other fraudulent activity.
  • Customer support: Responding to queries, investigating complaints, and resolving account issues through live chat and email.
  • Legal compliance: Meeting obligations under applicable Pakistani law and regulations, including reporting to financial authorities where required.
  • Platform improvement: Analysing aggregated and anonymised usage data to improve the SportyBet interface, performance, and product range.
  • Marketing (with consent): Sending promotional emails, SMS, or in-app notifications about SportyBet offers where you have opted in to marketing communications.

4 Legal Basis for Processing

SportyBet processes your personal data under the following legal grounds, depending on the nature of the processing activity:

  • Contract performance: Processing necessary to provide the SportyBet service you have signed up for, including account management, betting, and payment processing.
  • Legal obligation: Processing required to comply with applicable Pakistani laws, including KYC, anti-money laundering, and responsible gaming obligations.
  • Legitimate interests: Processing for fraud prevention, platform security, and improving the SportyBet service, where our legitimate interests are not overridden by your privacy rights.
  • Consent: Processing for optional marketing communications where you have explicitly opted in. Consent can be withdrawn at any time without affecting other processing.
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5 Data Sharing with Third Parties

SportyBet does not sell your personal data to any third party. We do share data with carefully selected service providers where necessary to deliver the SportyBet service. All third-party data processors are bound by contractual data processing agreements that require them to handle your data securely and use it only for the specified purpose.

Payment Processors

Easypaisa, JazzCash, NayaPay, SadaPay, bank IBFT processors, and Visa/Mastercard networks receive the transaction data necessary to execute your PKR deposits and withdrawals. These providers are subject to their own privacy and security standards.

Identity Verification Providers

Third-party KYC providers may receive your identity documents and CNIC details to complete the verification process required by SportyBet's compliance obligations. Results are stored on SportyBet's systems; raw documents are not retained by KYC providers beyond their verification process.

Game and Technology Providers

Casino game software providers, live dealer studios, and poker platform operators may receive your account identifier and game session data necessary to deliver and settle games. These providers do not receive your full personal profile or payment details.

Regulatory and Law Enforcement

SportyBet will disclose personal data to Pakistani regulatory authorities, law enforcement agencies, or courts where legally required to do so, including in cases involving fraud investigation, money laundering, or legal proceedings. We will notify you of such disclosure where legally permitted.

6 Payment Data and Financial Information

SportyBet handles financial data with particular care given the sensitivity of PKR payment information. The following practices apply specifically to payment-related data:

  • Full card numbers and CVV codes are never stored on SportyBet's servers. Card payments are processed through PCI-DSS compliant payment gateways that tokenise card details before they reach our systems.
  • Easypaisa and JazzCash account numbers are stored in encrypted form and are used only to process transactions associated with your SportyBet account.
  • Your complete bank account details submitted for IBFT withdrawals are encrypted at rest and accessible only to the SportyBet payments team for the purpose of processing that specific withdrawal.
  • Transaction history (amounts, dates, payment methods used) is retained as part of your SportyBet account record for the purposes described in Section 8 on data retention.
  • SportyBet never shares your payment account details with other players or with third parties for any purpose other than completing your requested transaction.
Never Share Financial Details Via Unofficial Channels

SportyBet will never ask for your Easypaisa PIN, JazzCash PIN, bank password, or card CVV through any communication channel including live chat, email, or phone. If anyone claiming to be SportyBet asks for these details, do not provide them and report it to our support team immediately.

7 Cookies and Tracking Technologies

SportyBet uses cookies and similar technologies to operate the platform, remember your preferences, and improve your experience. The following types of cookies are used on sportybet.cash:

  • Essential cookies: Required for the platform to function. These enable your login session, remember your preferences, and secure your account during use. Disabling these cookies will prevent the SportyBet platform from functioning correctly.
  • Performance cookies: Collect anonymised data about how players use sportybet.cash – which pages are visited most, where errors occur, and how long pages take to load. This data is used to improve platform performance and does not identify individual users.
  • Functional cookies: Remember optional preferences such as your chosen odds format, language settings, and display preferences so you don't need to reset them each session.
  • Analytics cookies: Used to understand aggregated player behaviour patterns to guide product decisions. Analytics data is processed in aggregate and not tied to individual identities.

You can manage cookie preferences through your browser settings. Blocking all cookies will affect your ability to use the SportyBet platform, as essential session cookies are required for login and account access. SportyBet does not use third-party advertising cookies or tracking pixels for external ad targeting.

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8 Data Retention

SportyBet retains personal data for as long as is necessary to fulfil the purposes for which it was collected and to comply with applicable legal requirements. Specific retention periods are as follows:

  • Active account data: Retained for the lifetime of your SportyBet account plus five years following account closure, to comply with financial record-keeping requirements.
  • KYC and identity documents: Retained for a minimum of five years following account closure in accordance with anti-money laundering regulations.
  • Transaction records: Deposit and withdrawal history retained for seven years for financial compliance purposes.
  • Betting records: Individual bet history retained for five years following account closure.
  • Support communications: Live chat transcripts and email correspondence retained for three years from the date of the interaction.
  • Marketing consent records: Retained for the duration of your account plus two years, to demonstrate compliance with consent requirements.

When data is no longer required for any legitimate purpose, it is securely deleted or anonymised in accordance with SportyBet's data destruction procedures. Anonymised and aggregated data may be retained indefinitely for statistical and analytical purposes as it can no longer be linked to any individual.

9 Data Security

SportyBet implements technical and organisational security measures appropriate to the sensitivity of the data we process. These measures include but are not limited to:

  • TLS 1.3 encryption for all data transmitted between user devices and SportyBet's servers
  • AES-256 encryption for sensitive data stored in SportyBet's databases
  • Multi-factor authentication available for all SportyBet accounts
  • Regular penetration testing of the platform by independent security firms
  • Role-based access controls limiting staff access to personal data on a strict need-to-know basis
  • Audit logging of all access to personal data by SportyBet staff
  • Secure, geographically redundant data storage facilities
  • Regular staff training on data protection and information security

Despite these measures, no online platform can guarantee absolute security. In the unlikely event of a data breach that poses a risk to players, SportyBet will notify affected account holders and relevant authorities in accordance with applicable legal requirements as promptly as possible.

Secure Your Account from Your End Too

SportyBet's security measures protect data on our end. Your SportyBet account is also protected by the strength of your password and whether you share your login details. Use a unique, strong password and enable two-factor authentication in your account settings. Never log in to SportyBet on shared or public devices without logging out when finished.

10 Your Data Rights

As a SportyBet player, you have the following rights regarding your personal data. To exercise any of these rights, contact our support team with your account details and a clear description of your request.

Right of Access

Request a copy of all personal data SportyBet holds about you. We will respond within 30 days with a complete data export.

Right to Rectification

Ask us to correct inaccurate or incomplete personal data. Contact support with the specific field and the correct information.

Right to Erasure

Request deletion of your personal data where it is no longer needed. Note that legal retention requirements may mean some data must be kept for a minimum period.

Right to Object

Object to specific types of processing, including direct marketing. Once you object to marketing, SportyBet will stop all promotional communications immediately.

Right to Portability

Receive a machine-readable export of your account data in a standard format that you can transfer to another service provider.

Right to Restrict Processing

Request that SportyBet limits how your data is used while a dispute or correction request is being resolved, without requiring full account closure.

11 Children's Privacy

SportyBet is strictly for adults aged 18 and over. We do not knowingly collect, process, or retain personal data belonging to individuals under the age of 18. If SportyBet discovers that an account has been created by or on behalf of a minor, the account will be immediately closed, all funds will be returned to the depositing payment method, and all associated personal data will be deleted.

If you are a parent or guardian and believe that a child under your care has created a SportyBet account, please contact us at support@sportybet.cash immediately with the relevant details so we can investigate and take appropriate action without delay.

12 Marketing Communications

SportyBet sends promotional communications – including emails, SMS messages, and in-platform notifications about bonuses, PSL betting promotions, and new features – only to players who have opted in to receive them. Marketing consent is captured separately during registration and is not a condition of using the SportyBet service.

You can withdraw consent for marketing communications at any time by:

  • Clicking the unsubscribe link at the bottom of any SportyBet marketing email
  • Replying STOP to any SportyBet SMS
  • Adjusting notification preferences in your SportyBet account settings
  • Contacting the support team directly at support@sportybet.cash

Withdrawal of marketing consent does not affect service communications. SportyBet will continue to send transactional messages relating to your account, such as deposit confirmations, withdrawal notifications, and security alerts, regardless of marketing preferences.

13 Changes to This Privacy Policy

SportyBet reviews and updates this Privacy Policy periodically to reflect changes in our data practices, legal requirements, or the services we offer. When a material change is made, we will notify all active account holders via email and display a notice on the SportyBet platform for a minimum of 30 days.

The effective date at the top of this page will always reflect when the current version came into force. We recommend reviewing this policy periodically. Your continued use of SportyBet after any update constitutes acceptance of the revised Privacy Policy. If you do not agree with a material change, you may close your account and request deletion of your data before the change takes effect.

14 Contact Us About Privacy

If you have any questions, concerns, or requests relating to this Privacy Policy or to the personal data SportyBet holds about you, please reach out to our team through the following channels:

Privacy Enquiries by Email

support@sportybet.cash – include "Privacy Request" in the subject line and provide your registered email address. We aim to respond within five business days.

Live Chat Support

Available 24/7 from within your logged-in SportyBet account for immediate assistance with account and data queries.

Your Data Is Safe – Now Enjoy the Full SportyBet Experience

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Data Encrypted Never Sold PKR Only 18+ Responsible Gaming